E-Business Planning Report
Workbook 2:
You have to undertake an in-depth evaluation of the following website:
Provide an overview and description of the nominated website. Identify and elaborate the main feature or
features of the website. Identify the positive and negative aspects of the website. Draw particular attention
to the interaction and usability aspects of the interface. In addition, you have to answer the following two
questions for the website:
Question 1: Determine whether it is in the exposure stage, interaction stage, e-commerce stage or ebusiness
stage. Provide reasons for your answer.
Question 2: Provide an estimation of the hardware and software requirements of the current website.
Question 3: Analyse the current website and formulate an E-Commerce implementation strategy to present
to the owner of the website. E-Commerce implementation strategy should take into account all the services
of the website. Your answer for this question should be at least 500 words.
Question 4: Provide an estimation of the hardware and software requirements of the proposed ECommerce
website you proposed in Question 3.
General remarks:
Your report must include, as a minimum, the following:
- Be written in the required format for a short business report.
- Include a title page, executive summary, table of contents, introduction, headings, subheadings, conclusion, reference list and appendices where appropriate.
- Include in-text references and a correctly formatted reference list. (NB: you must reference all
information you obtain about business models, companies and supporting sources in accordance to
the Harvard Referencing.
- Include at least three (3) references other than the textbook, sourced from relevant academic
journals.
STRUCTURE:
- Executive Summary
- Introduction – includes report aim(s), and an
overview of the report structure
- Overview and description of the website
- Identify and elaborate the main feature or features of the website
- Identify the positive and negative aspects of the website
- Question 1
- Question 2
- Question 3
- Question 4
- Conclusion
